Along with Capitalism and individuality, one of the main messages of Chuck Palahniuk’s book (and the David Fincher directed film) Fight Club is anti-consumerism. Here’s 2 lines from the book:
You buy furniture. You tell yourself, this is the last sofa I will ever need in my life. Buy the sofa, then for a couple years you’re satisfied that no matter what goes wrong, at least you’ve got your sofa issue handled. Then the right set of dishes. Then the perfect bed. The drapes. The rug. Then you’re trapped in your lovely nest, and the things you used to own, now they own you.
It’s only after we’ve lost everything that we are free to do anything
And here’s a line from The Dust Brother’s “This is your Life” music track, spoken by Brad Pitt’s Tyler Durden:
you are not your bank account,
you are not the clothes you wear
you are not the contents of your wallet
you are not your bowel cancer
you are not your grande latte
you are not the car you drive
you are not your fucking khakis
Now, unless I’ve taken this up wrong, all this is implying that the more you define yourself by what you own and how much you have, the less likely you are to ever figure out who the fuck you are……and if your life is being controlled by a sexier version of yourself (although that might only be the case for “Jack”)
Apparently I have “Issues”
So it was with some disbelief and shock that I found out you can buy all of these products based on the film:
5. Fight Club soap
Seriously, what is the point of this? ‘To get clean’ you might say but come on, if you’re going to fork over the money for movie memorabilia, then you’re unlikely to actually use it to wash. Chances are you will have it out for all to see, as if to say :
“Look at me. I’m an individual. The messages of the movie, Fight Club, really resonates with me and I’m a cool guy”
You’re not. You’re using unnecessary merchandise from a movie that despises unnecessary merchandise to show the World who you are. You, sir, are a tit!
Here’s an alternative. The whole soap storyline is mainly there to explain how Tyler has any money and also as a stepping stone to explain how he makes napalm. Get yourself a napalm bomb and leave it out for people to see. It’ll definitely say:
“Look at me. I’m an individual. The messages of Fight Club resonated with me so much that I know the contents of my house are worthless, and to prove it, I’ve left fucking Napalm on a wobbly shelf which could fall off and destroy everything here!”
Just make sure you’re not in the room when it finally falls…..or at least have “Ride of the Valkyries” playing.
4. Fight Club: The Game
I can see the thinking behind this. ‘Hey, people liked Fight Club, let’s make a Fight Club game’. We could do one about a man’s growing schizophrenia getting the better of him until his alter ego threatens to take over his life….. or we could knock out a cheap ‘beat-em-up’.
Guess which one they went for?
Press QUARTER CIRCLE, FORWARD + PUNCH to perform Tyler’s”Chemical burn to the hand” finisher.
Now this game pretty much tanked as far as I’m aware (apparently it had a shitty control system, had terrible graphics and wasn’t fun). Besides these issues, which are already pretty big issues for a game, it basically takes a film with some strong (if misguided) messages and tosses them aside just so you can see bones break in X-Ray vision.
Also, what the Hell is with Jard Leto’s boobs?
The fighting in the movie is a way for “Jack”/ Tyler to regain some control in their lives, not see who could win 2 out of 3 matches and have the best finishing move.
This was a terrible idea. Probably thought up by guys who watched Clint Eastwood’s “Invictus” and ignored the whole Racism/apartheid angle and thought they should release an “Invictus” Rugby game which has a Morgan Freeman voiced commentory.
“You either get busy scrummaging or you get busy trying!“